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Retailers are gearing up for another record year of holiday sales. This post provides a quick look at the stats behind the Where, What, and Why of projected consumer spending habits for the 2018 Holiday Retail Season. (source: RetailMeNot’s 2018 Holiday Insights Guide)
The majority of shoppers will still head to department stores for holiday gifts, although as expected, the amount of people shopping online will be a close second.
Everybody wants a good deal…including free shipping
Having the lowest price and the best deals is a recurring theme…
95% of retailers agree deals and discounts are more effective at driving purchases during the holidays than other times of the year…
It looks like Facebook is still the king of social media, with Instagram coming in second…
For retailers looking forward to big holiday sales, they must also be ready for big holiday returns. This is where B-Stock comes in: we provide a liquidation auction platform that directly connects major retailers looking to sell returned merchandise to SMB owners that will resell that merchandise through clearance and discount stores.