“How strongly do you feel about a low auction start price?” When we review auction strategy with our clients, it’s a question we always ask. And while starting an auction at a low price may seem counterintuitive, the opposite is actually true.

Does a Low Auction Start Price Work?

In short, yes! In this week’s B-Stock Minute, Fashion Strategy Manager Lisa Penn explains why a low auction start price works:

About the B-Stock Minute

The B-Stock Minute is a weekly, one-minute video series dedicated to updating you on the most recent trends that B-Stock is seeing in every area of our business. In addition to today’s video discussing why a low auction start price works, make sure you check out our other B-Stock Minute videos:
Highlights from our Q2 Mobile Digest
Apparel Update
Size Matters in a Buyer Base
The iPhone SE Release
E-Commerce Growth in the UK
Why Does B-Stock Work?

Everybody liquidates. How you do it matters.

Our marketplace platform sets up an online auction dynamic where you can sell returned, excess, or other liquidation inventory directly to a diverse base of vetted secondary market buyers around the globe. It’s why B-stock works! To learn HOW it works, visit our How to Sell page or request a demo.

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