This website uses cookies to improve your experience. By viewing our content, you are accepting the use of cookies. To find out more and change your cookie settings, please view our Privacy Policy.
-
Category
-
Marketplaces
Popular Marketplaces
New Marketplaces
-
Learn About Recommerce
Last Updated July 17th, 2025 at 11:54 am
The B-Stock Minute: Size Matters in a Buyer Base
Aug 25 2020 · BY Editorial Team
Last Updated July 17th, 2025 at 11:54 am
In the game of selling, how important is the size of your buyer base? When it comes to launching your liquidation program, one of the key elements is your buyer base. What do we mean by that? Well, the larger and more diverse your buyer base is, the higher the likelihood of success.
But enough reading; let our Senior Manager of Marketplace Development Tim Dupuis tell you three benefits of a larger buyer pool in this week’s B-Stock Minute:
The Benefits of a Distributed Buyer Base
About the B-Stock Minute
The B-Stock Minute is a weekly, one-minute video series dedicated to updating you on the most recent trends that B-Stock is seeing in every area of our business. In addition to today’s video about the buyer base, make sure you check out our other B-Stock Minute videos, featuring highlights from our Q2 Mobile Digest and an apparel update.
Everybody liquidates. How you do it matters.
Our marketplace platform sets up an online auction dynamic where you can sell returned, excess, or other liquidation inventory directly to a diverse base of vetted secondary market buyers around the globe. To learn more, visit our How to Sell page or request a demo.
Request Demo
More from the B-Stock Blog
How Jim Rowe Filled a Shopping Desert—With Costco Returns
Jim Rowe has always been an entrepreneur. From 2002 onward, he and his wife built a sizable chain of restaurants across Washington with nine locations in total. Then COVID hit, and like so many others, everything stopped. Luckily, Jim’s not…
When Consumers Pull Back, Where Does Your Excess Inventory Go?
Sustained inflation has compressed consumer spending across categories, resulting in softened sell-through rates and climbing aged inventory ratios. For retailers, brands, and manufacturers, the downstream effects are distinct, but the core problem is the same: the excess inventory is there,…
Case Study: How an Athletic Retailer Standardized Its Disposition Program for Aged Inventory, Boosting Pricing and Efficiency
This well-known athletic retailer had large volumes of aged overstock held at various distribution centers (DCs) around the country. A small group of jobbers purchased the inventory on informal terms, managed by each DC, leading to inconsistent processes and outcomes…