“How strongly do you feel about a low auction start price?” When we review auction strategy with our clients, it’s a question we always ask. And while starting an auction at a low price may seem counterintuitive, the opposite is actually true.

Does a Low Auction Start Price Work?

In short, yes! In this week’s B-Stock Minute, Fashion Strategy Manager Lisa Penn explains why a low auction start price works:

About the B-Stock Minute

The B-Stock Minute is a weekly, one-minute video series dedicated to updating you on the most recent trends that B-Stock is seeing in every area of our business. In addition to today’s video discussing why a low auction start price works, make sure you check out our other B-Stock Minute videos:
Highlights from our Q2 Mobile Digest
Apparel Update
Size Matters in a Buyer Base
The iPhone SE Release
E-Commerce Growth in the UK
Why Does B-Stock Work?

Everybody liquidates. How you do it matters.

Our marketplace platform sets up an online auction dynamic where you can sell returned, excess, or other liquidation inventory directly to a diverse base of vetted secondary market buyers around the globe. It’s why B-stock works! To learn HOW it works, visit our How to Sell page or request a demo.

Request Demo
Author

Editorial Team

Author

B-Stock Editorial Team

More from the B-Stock Blog

B2B Resale Insider: Apparel 2026
B2B Resale Insider: Apparel 2026

As one of our consistently top-performing categories, B-Stock helps sellers maximize recovery rates and operational efficiency while giving buyers direct access to valuable, in-demand inventory. In this Apparel Insider, you’ll get exclusive insights into the demand and the value for…

Jan 23 2026 · 1 min read

Report: The State of B2B Recommerce
Report: The State of B2B Recommerce

As the demand for circular business models continues to grow, more retailers and brands are leveraging technology to transform traditional resale practices and drive a more sustainable future. Get exclusive data, analysis, and best practices to navigate the current B2B…

Jan 07 2026 · 1 min read

The B-Stock Holiday Playbook
The B-Stock Holiday Playbook

After a record-breaking holiday shopping season, the returns wave is here. Learn how top retailers are converting post-season inventory into profit in our latest playbook.

Jan 05 2026 · 1 min read

Like what you see?

Subscribe to our newsletter to get the latest news from B-Stock.