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The B-Stock Seller Blog
Rethinking Returns As A Vital Touchpoint In The Customer Journey
Nov 27 2019 · BY Editorial Team
Ecommerce continues to introduce new shopping activities and more complex overall customer journeys, including shopper interactions that cross multiple retail channels. To thrive in this paradigm, we need to consider returns in the same way that we now see abandoned carts – as a normal part of the customer life cycle – and to invest, plan and message accordingly.
More from the B-Stock Blog
Stop Managing the Excess Inventory Backlog. Start Clearing It.
The numbers are hard to ignore. According to the National Retail Federation, retailers expect ~16% of annual sales to be returned, roughly $850 billion in merchandise. According to McKinsey & Company, it’s forced retailers to spend an estimated $200 billion…
Recommerce: Earth Day Sustainability Infographic
In honor of Earth Day, explore how recommerce is transforming the retail landscape by driving sustainability and the circular economy. As the world’s largest B2B recommerce platform, B-Stock enables retailers and brands to redefine sustainability by giving new life to…
Recover More Value from Returns and Excess Inventory
When returned and unsold goods tie up working capital and force write-downs, they quietly erode margins, delay cash conversion, and impact financial performance every single day. Discover how finance teams are turning to technology-driven B2B resale platforms to: Improve recovery…
