How to Use Product Returns as an Ecommerce Opportunity
For retailers and online merchants, product returns can haunt them in the weeks and months after the Christmas holiday. A percentage of holiday gifts so lovingly wrapped transform into Problems for the recipients – it doesn’t fit, it’s the wrong color, or “what were they thinking?!”
But there is a positive side to post-holiday returns, at least for some resourceful sellers: product-sourcing opportunities. But are returns and refurbished products suitable for resale on sites like eBay and Amazon?
We turned to former eBay executive Howard Rosenberg, now CEO of B-Stock Solutions, which helps enterprise clients liquidate excess, overstock, returned, and end-of-life inventory, to find out what sellers should be thinking about as the Season of Returns is now here.