How to Make Returns and Exchanges Become New Sales Opportunities

The holiday season is finally behind us, with U.S. shoppers spending billions of dollars on holiday gifts this season. As in past years, along with holiday gifting comes holiday returns.  According to B-Stock Solutions, shoppers were expected to return up to $95 billion worth of holiday purchases, a projected jump of 15 to 20 percent over last year. One survey found that 77 percent of consumers said they plan to return a portion of their gifts, with nearly 20 percent expecting to return more than half of them.  

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