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Coined ‘Take Back Tuesday’, the third of January 2017 was officially the busiest day for online postal returns following the Christmas period. To put it in perspective: post-Christmas, sources predicted a 50% spike in the volume of parcels being returned during Take-Back Tuesday over the normal average for the rest of the year. In an increasingly consumer-driven marketplace, what exactly are the implications of such an influx of returns following the biggest shopping season of the year? Howard Rosenberg, CEO of B-Stock Solutions, explores how retailers can best manage the returns following the festive period particularly regarding stock that can’t be returned to the shelf.
Today’s consumer purchases happen more rapidly than ever, making returns an unavoidable aspect of the shopping experience. Every year, billions of dollars worth of returned goods make their way back to retailers, often resulting in excess inventory. Many of these…