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Retailers are not only bracing for the busy holiday shopping season, they’re also getting ready to handle the massive merchandise returns by shoppers online and in-store. In fact, with the rise of e-commerce, product returns are a way of life year-round for online retailers.
B-Stock estimates between 11% and 13% of holiday purchases are returned, 20% of all returns happened during the holidays, and it costs twice as much for retailers to handle returns as it does to sell the merchandise, initially.
Today’s consumer purchases happen more rapidly than ever, making returns an unavoidable aspect of the shopping experience. Every year, billions of dollars worth of returned goods make their way back to retailers, often resulting in excess inventory. Many of these…