This website uses cookies to improve your experience. By viewing our content, you are accepting the use of cookies. To find out more and change your cookie settings, please view our Privacy Policy.
-
Marketplaces
Popular Marketplaces
New Marketplaces
-
The B-Stock Seller Blog
Watch: Live Video Chat: Consumer Electronics Secondary Market Insights
Jan 16 2020 · BY Editorial Team
Around 20% of consumer electronics purchases are returned: the biggest drivers include customer dissatisfaction and frustration with the product. Given constant technology upgrades and open boxes or torn packaging, many of the items cannot be resold as new, at full price. Having a secondary market plan in place – one that recoups the most value – for these particular products is crucial.
This video chat takes a look at the consumer electronics secondary market including:
- Where it’s headed when it comes to product lifecycle and remarketing
- The best channels to quickly turn this customer-returned “risk inventory” into cash
- What to be aware of when it comes to brand control
- Best practices used by Best Buy and Samsung, among others
- Why a B2B online auction marketplace can solve for recovery, velocity and brand control
More from the B-Stock Blog
‘Tis the Season for Secondhand Gift-giving
The official start of the holiday shopping season is upon us with the bulk of spending set to take place over the Thanksgiving holiday as consumers and retailers look to capitalize off of Grey Thursday, Black Friday, Small Business Saturday,…
Discount Retail Chains’ Struggles Highlight Need for Diversified Secondary Market Strategies
Within the last few months, Big Lots, Channel Control Merchants, and American Freight have each announced bankruptcy. The immediate future looks different for each of these organizations, and while these developments were somewhat expected to those in the know, they’re…
