Launching a Private Liquidation Marketplace with B-Stock: What to Expect

When you partner with B-Stock on a B2B liquidation solution, you can solve many problems at once: reduce warehouse space, increase pricing on your liquidation inventory, and keep supply chains moving. Before that can happen though, there are a few steps to getting your private marketplace up and running.

B-Stock’s B2B liquidation marketplace platform

Since launching 10 years ago, B-Stock’s online marketplace platform (think eBay but for bulk items sold to professional business buyers) has become the world’s leading marketplace destination for business buyers sourcing inventory to resell to end-users online as well as in discount, clearance, and mom & pop general stores. For major retailers, this enables a direct sales channel to auction overstock, returned, and used inventory to a large buyer base via a branded, private online marketplace. Selling this way—via a competitive online auction platform—enables higher pricing and a more consistent sales cycle revenue stream versus selling to local liquidators.

Read more on B-Stock’s Buyer Network

Process for getting started on B-Stock

If this is the first time you’re reading about our marketplace solution, we recommend that you watch a demo of how it works. Check out this demo of an apparel liquidation marketplace. Ready to launch your own marketplace? Great! Here’s what you can expect when it comes to: 1) launching the marketplace; 2) the pilot phase; and 3) establishing ongoing and consistent auctions.

Launch your marketplace

We’ll build you a private, customized marketplace featuring your brand and your inventory. The platform is flexible, scalable, and can accomodate high volumes of merchandise across all categories and conditions. Even better, it can be up and running within 30 days and requires no IT investment.

Pilot phase

Our Strategic Account Managers will help you build auction listings and develop a custom auction strategy that attracts the right buyers and drives higher pricing. We have a decade’s worth of experience and data to help you meet your goals: recovery, velocity, and brand protection. By leveraging the macro insights gained from millions of bids in our network, you can achieve the best results in your marketplace.

When it comes to buyer demand: whatever you are listing, we’ll bring the buyers. While we have a robust buyer network across 130 countries, you’ll have full control over who is seeing and buying your inventory.

Ongoing consistency and success

Your Strategic Account Manager will actively monitor activity and advise on how to continue to maximize your pricing and sales cycle over time. Your success is our success: think of it like an ongoing partnership between our two companies.

Review our Case Study Success Stories

When working with B-Stock, you’ll no longer be at the mercy of your liquidator or watching returned and excess inventory pile up in your warehouse. Through your own liquidation marketplace you’ll have an ongoing, scalable liquidation sales process, access to a larger buyer base, and access to data that will help provide continuous improvements to the process.

See the marketplaces we built and operate for nine of the top 10 U.S. retailers