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The smartphone industry has a culprit to blame for slumping sales: Its old devices remain too popular. Flashy phones of yesteryear, particularly Apple Inc.’s iPhones and Samsung Electronics Co.’s Galaxy S handsets, are getting refurbished, and U.S. consumers are snapping them up. Many shoppers are balking at price tags for new phones pushing $1,000, and improvements on latest launches in many cases haven’t impressed.
“Smartphones now resemble the car industry very closely,” said Sean Cleland, director of mobile at B-Stock Solutions Inc., the world’s largest platform for trade-in and overstock phones, based in Redwood City, Calif. “I still want to drive a Mercedes, but I’ll wait a couple of years to buy the older model. Same mentality.”
In the dynamic world of mobile resale, consistency can be elusive. Market shifts, device launches, and consumer trends constantly reshape pricing and demand. Yet, GameStop’s mobile trade-in and resale business has managed to stay not just profitable, but predictably so.…
Running a high-volume mobile resale program with a lean team requires precision, consistency, and the right operational decisions. In our newest infographic, GameStop leaders share how their three-person team redefined the trade-in, processing, and resale flow. Their commentary is woven…